Entrepreneur Article: Evolve or Die in the Age of the Customer

Entrepreneur was recently kind enough to lend me their Webspace for sharing some thoughts on business and customer experience in today’s market. I’ve been around long enough to see a pretty significant and cool change take root in the way business is done. And while I cherish the learning I did long ago in an environment rather dissimilar to today’s, I love reimaging those formative scenarios in the advanced confines of the modern market.

That’s the approach I’ve taken for examining the “Age of the Customer,” Big Data, and the importance of evolution in my article “Evolve or Die in the Age of the Customer.” Check it out by clicking the link(s).